Umbrellium is a London-based design & build studio dedicated to transforming urban environments and getting communities meaningfully involved.
Established in 2007 by Usman Haque, our multidisciplinary collective of architects, designers, urbanists and creative technologists collaborates with cities and organisations worldwide to deliver projects that integrate co-created urban technology in buildings and public space.
Our mission is to respond tactically to the climate crisis by reinforcing connections between human, natural, and urban systems, through a broad range of initiatives and interventions, including spectacular interactive architecture, participatory platforms, dynamic streetscapes, IoT deployments, digital masterplans and urban technology infrastructure.
Our acclaimed work includes:
- Re:Wild Royal Docks (2022) - A ten-year vision and digital masterplan for urban wilding East London.
- Starling Crossing (2017) - interactive pedestrian crossing, finalist in the World Smart Cities Awards 2018, spun out as Starling Technologies in 2020.
- Another Life (2011) – Europe's largest permanent public space interactive artwork, 2012 LUX Urban Lighting Award, 2013 Urban Design Group - Best Project for the Public Sector (led by Gillespies)
- Pachube.com (2008) – the world's largest open IoT data platform when it was acquired by LogMeIn Inc in 2011, now part of Google Cloud
- The Burble (2006) – 18-storey interactive architecture installation, opened the Singapore Biennale and won Design of the Year Award (Interactive) in 2008
Our spin-out ventures, including Pachube, Thingful, Starling Technologies, and design studio HAQUE TAN (launched by creative directors Ling Tan & Usman Haque in 2024), reinforce our commitment to designing technologies and experiences that transform urban living.
-
Spun-out 2008, acquired 2011
World's first internet of things open data platform & community
-
Spun-out 2014
-
Spun-out 2020
Managing complex flows of people & machines at intersections
-
Launched 2024
Core Team
-
Usman Haque
Creative Director & Founder LinkedIn
A pioneer in interactive architecture, networked urban environments, participatory design and large-scale public art, Usman Haque has designed & built all sorts of things: spaces, structures, systems, platforms, companies. Trained as an architect, his work over the last three decades in cities around the world has appeared in over 200 books, embracing many disciplines, from architecture and design to technology infrastructure and spectacular urban installations. He is a Design Council Ambassador and member of the Mayor of London's Data for London Advisory Board, helping shape policy and strategy to enhance urban living.
He is also co-founder and Chief Strategy Officer for Starling Technologies dedicated to pedestrian safety, and co-founder (with Ling Tan) of design studio HAQUE TAN. He received the 2008 Design of the Year Award (interactive) from the Design Museum, UK; a 2009 World Technology Award (art); the Japan Media Arts Festival Excellence prize (2004) and the Asia Digital Art Award Grand Prize (2005). He is a frequent public speaker on interactive architecture, urban technology design, democratising public space, multi-species urbanism, and the impact of climate change on cities.
-
Ling Tan
Creative Director LinkedIn
A distinguished designer, artist and creative technologist, known for her work on social engagement, urban data science and environmental politics, Ling Tan's work challenges the ways that people interact with their built environments using technology as a catalyst for dialogue and action. With a focus on citizen participation and collective agency, she has worked with diverse communities worldwide on a range of participatory and technological initiatives, such as Low Carbon Chinatown and SUPERPOWER! Toolkit, to address pressing urban issues, including public safety, air quality, and gender and racial equity.
Also trained as an architect, Ling's expertise spans multiple disciplines, from urban technology and design to data science and social policy. She has received the STRP Act Award 2024, Seoul Design Finalist Award 2023, and an Asia Digital Art Finalist Award. She is a Design Council Expert, and was previously Associate Artistic Director at Kakilang, where she curated the critically acclaimed State-less. She is a frequent public speaker, helping shape discourse on diversity, participation, urban technology and citizen empowerment.
Press
- The complementary strengths of AI and human intelligence — Computer Weekly, 2022
- How councils can harness the power of 'collective intelligence' — LocalGov Magazine, 2022
- Taking Action on Air Pollution — The MJ, 2021
- Louvre Abu Dhabi is now home to palm trees that sing when you hug them — National News, 2020
- Hear the 'Singing Trees' at Louvre Abu Dhabi — Dubai Gazette, 2020
- The Big Cities Dealing With Noise Pollution — Huffington Post, 2017
- Umbrellium develops interactive road crossing that only appears when needed — Dezeen, 2017
- A responsive, light-up pedestrian crossing that "puts people first" — Design Week, 2017
- The Future of Pedestrian Crossing — Architect Magazine, 2017
- Virtual cat is newest 'pupil' at Cambridge school — BBC News, 2016
- Cat in the Shell - Virtual Feline Avatar Controls a High-Tech Building — Vice, 2016
- In Cambridge, an augmented reality cat in the corridors of the junior high school — Makery, 2016
- Meet Cinder - the virtual cat which has taken Trumpington Community College by storm — Cambridgeshire Live, 2016
- VoiceOver has got people talking in a North East village - and lighting the place up as they do — Chronicle Live, 2016
- Make your business thrive with Internet of Things — Entrepreneur, 2016
- How can we make data more meaningful? — Guardian, 2014
- Another Life - a maior obra de arte interativa permanente da Europa — ArchDaily, 2014
- Technology Has Changed Art, And This Is What It Looks Like — The Verge, 2014
- The truth about smart cities - 'In the end, they will destroy democracy' — Guardian, 2014
- Immerse Yourself In Reactive Pools Of Light With This Interactive Installation — Vice Magazine, 2014
- The Barbican's spectacular Digital Revolution — Wired, 2014
- Touch it, you know you want to. The hands-on world of digital art. — CNN, 2014
- Umbrellium's Assemblance At Digital Revolution, London — Cool Hunting, 2014





























